Views: 3 Author: Golden Horizon (Chengdu) Technology Co., Ltd. Publish Time: 2021-01-26 Origin: Golden Horizon (Chengdu) Technology Co., Ltd.
When the weather is cold, many people, especially women, feel cold all over, especially their hands and feet, which greatly affects work efficiency and quality of life. This condition is called "Yang Deficiency" in Chinese medicine, or "cold syndrome". Girls with thin body and cold body are most likely to have cold hands and feet, because this type of people has poor peripheral blood circulation, which easily disrupts the mechanism of body temperature regulation, resulting in unsmooth autonomic nerve function regulation and thinner blood vessels. It can be adjusted through diet and exercise.
Among the health food and beverages for warming the body, the most commonly used raw material in China is ginger, and many companies will launch warm ginger drinks in winter.
Ginger is a warm ingredient that can be seasoned or used to make tea. Ginger is rich in gingerol, which can form antioxidant enzymes after entering the body, which can effectively deal with oxygen free radicals. Ginger can also play a role in dispelling cold pathogens and promoting blood flow. When a cold occurs, you can make some ginger soup to drink, which can achieve a good auxiliary treatment of diseases.
Ginger extract can stimulate the gastric mucosa, cause reflex excitement of the vascular motor center and sympathetic nerves, promote blood circulation, invigorate gastric function, and achieve the effects of invigorating the stomach, relieving pain, sweating, and antipyretic. The volatile oil of ginger can enhance the secretion of gastric juice and the peristalsis of the intestinal wall, thereby helping digestion; the mixture of gingerene and gingerone separated from ginger has obvious antiemetic effect. The ginger ketone in ginger extract has an excitatory effect on the respiratory and vascular movement centers, and can promote blood circulation.
Recently, Coca-Cola launched a "ginger+" Coca-Cola that can be drunk hot for the first time. Pour this product into a teacup and heat it in the microwave for a minute and a half to get a cup of Coca-Cola with a bit of ginger spiciness and aroma. On the basis of previous products, the product has undergone a formula upgrade. The upgraded "Coca-Cola Ginger+" product adds real ginger juice, which not only meets the needs of consumers for winter food leisure and hot drinks, but also breaks consumers Our inherent impression of soda cold drinks. Yogurt also launched a winter cold-resistant magic milk. According to the official introduction, this is a product rich in three basic notes. The top ginger, the middle cola bubble, and the last lemon can help the body warm up and help consumers achieve "warm freedom". Rule, a functional beverage brand with light supplements for women, recently launched self-warming + red dates ginger tea, allowing consumers to drink warm ginger tea anytime, anywhere.
With the arrival of the cold winter, various health problems began to plague consumers. Cold hands and feet, dryness and lack of water, flu-proneness, coughs caused by smog, depression...These health problems that tend to occur in winter have also become the ideas for food companies to develop new products. Ginger extract has become the nugget of "winter limited" functional food and beverages. Launching targeted functional food and beverages will help companies to better win the market.